The Trust Gap

Why 67% of Leaders Don’t Believe Their Data - and What It’s Costing Them

The Trust Deficit in Today’s Data-Driven Economy

In a business world that lives and dies by data, trust should be table stakes. But it’s not.

A staggering 67% of business and data leaders admit they don’t fully trust the data they’re using to make decisions*. That’s not just a red flag—it’s a burning one.

From boardroom strategy to frontline automation, data fuels every layer of modern operations. And when that data lacks integrity, it poisons everything it touches.

How Bad Data Erodes Decision-Making, AI, and Efficiency

Here’s how this trust gap is holding organisations back:

• Data-Driven Decisions? Not So Much.
  Leaders want to move fast with confidence. But without reliable data, decisions become slow, reactive, and risky.

• AI Dreams, Human Nightmares.
  Only 12% of organizations say their data is AI-ready. And governance is the #1 blocker. Poor-quality training data = poor-quality outcomes.

• Efficiency Goals Hit a Wall.
  Automation initiatives stall when data silos and inconsistencies jam up workflows.

Sound familiar? You’re not alone. But you don’t have to stay stuck.

Fixing the Foundations: The Flock Approach

At Flock, we work with leaders across finance, government, infrastructure and health to:

✅ Unify data across platforms and teams
✅ Implement modern, fit-for-purpose governance frameworks
✅ Enhance data quality through automated integrity checks and enrichment
✅ Create scalable ecosystems that support AI and smart automation

Whether you're trying to drive innovation or simply run a tighter ship, it all starts with trust.

Ready to Measure Your Trust Gap?

Don’t guess. Diagnose.

Book your Data Maturity Health Check with Flock. We’ll help you uncover the root issues, assess AI readiness, and map a path to smarter, faster, more trusted operations.